Penny Arcade creaters make fun of people, rake in cash.

Or so says the month old article I read in Wired. How much? If we had to guess, we’d say over a million a year.

Mike and Jerry (or Gabe and Tycho as you might better know them) have their own clothing line, their own video game (to be released sometime in 2008), and their own own game con. Prompting their ascent to the lofty position of video game potentates.

Krahulik and Holkins make a comfortable living from the strip, what with 55 million monthly pageviews driving online advertising and merchandising. They have a full-time staff of 10. They oversee a charity that has given $2.2 million worth of toys and games to children’s hospitals since 2003. And in late August, their annual convention — the Penny Arcade Expo — will attract 30,000 visitors, making it the largest game conference in the US.

Just to show how much of a nerd I am, I am proud to say I have actually met Gabe. In World of Warcraft that is. And if by meet, you mean kill him as as he foolishly attempted to grab the flag I was guarding in Arathi Basin. This was back in the days when 60 was the level cap and I could still kill an average mage in under five seconds. I’m sure Dudefella (Gabe) and his posse would hand me my virtual hindquarters on a platter if I ran into them today.

Oh yeah, the article.

The Dorks Behind Penny Arcade (Warning: contains bad language and overt snarkiness)

Penny Arcade

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